Moreover, a business cards aids as a memory. Traditionally black and white cards were used, with advances in printing technology now full color cards have become more popular. Full color cards look more sophisticated and attractive moreover, full color adds value to the business cards. Full color cards in printing technology are also referred as four color cards. Similarly the look of the card also depends on the type of paper used. There are various attributes that determine good business cards few of the most important are discussed below.

What is Full Color :

Full color can be understood as a printing which gives prints in all colors. Normally the printing process uses four basic colors and gives all associated shades.

Board Quality in Full Color Business Cards :

The paper used for printing business cards is referred as board. These boards come in several verities such as ivory paper, handmade paper, art paper and untearable paper. These days untearable boards are extremely popular. These boards have reputation of long life and strength. They are difficult to tear and are also water proof. Moreover these boards are more used as they are more durable. Further there are special boards which have special finishes.

Finishes in Full Color Business Cards :

Full colors business cards are available with the following finishes:

Linen: These kinds of cards have a textured finish of vertical and horizontal lines.

Laid: These are is a textured finish cards with broader, horizontal lines.

Parchtint: This card has a parchment-like finish with lighter and darker areas.

Treasure Cote: This is a coated, glossy finish card.

Leatherette: Has a textured finish resembling leather.

Vellum: This card has a slightly rough, "toothy" finish.

Full Color Templates:

Business cards as being the first impression of the person and company, people are very particular about the design and layout. Understanding the requirement of balance and design styles of business cards, several templates have been designed for business cards. Browsing over the Internet one can get a wide range in card designs which are normally full colored. The templates give an actual print of how the cards will look after printing. Similarly as there is wide choice one can select the best according to taste. Printing of the cards is done fast if the order is placed upon a template. Thus templates are extremely useful for those who want the cards urgently and in a large quantity.

Content :

As being a business card not much content should come over the card. The content should be very specific, accurate and precise. Normally only the full name of the giver, name of the company he or she is affiliated is affiliated to, the company logo and slogan, address in detail with street number, mobile number, and the email address. One should proof read the content of the card properly before sending the card for printing. It is the identity of the person and it should flawless.

Style :

While choosing is designing a business card make sure that the style matches to the business profile as it reflects the company image. A business card should be professional. For instance if it is fashion designers one a take the liberty adding bright and loud colors with striking images, but if it is a marketing professionals cards it needs to formal and simple. Full color cards look elegant with proper use of style and shades.

Full Color Business Card Design:

For getting the best design for a business cards one should consider four crucial factors of designing contrast, repetition, alignment and proximity.

1. Contrast:- Using the right contrast is crucial element when designing a business card. For instance when use opposite colors for the background and the text color. Similarly use opposite colors for bold typefaces. Proper contrasting in full color cards give the card a unique look and increase its readability.

2. Repetition:- In business cards to obtain consistency and balance in the design one can repeat the type faces, colors, shapes and image. Normally the type faces are kept the same for a formal look. Similarly restricting to the design wit a single image gives a neat and professional look to the card. In a full color car though there are several options of choosing colors use of limited colors can give the card elegant look.

3. Alignment:- Alignment is very crucial, part of the layout. Normally a central or left alignment is preferred for business cards. The alignment includes both text as well as images.

4. Proximity:- proximity refers to how a person wants his or company name should be seen. What should be highlighted, connectivity and parallelism of the text.

Pricing of Full Color Business Cards:

The rates of the full color business cards depend mainly on the board quality, printing on sides, quantity and finishes. Normally the cost per card reduces as the quantity increases. The rates of the printing increases the design includes special finishes and if the card is printed on both the sides.

Online Business Cards:

There are several companies that provide with the online services for printing cards. Generally these websites have several ready templates for different industries. The template theme is designed in accordance to the particular business profile. On the other hand one can also design his own card and ask for printing. These companies allow proofreading and print the card only after the design and content is finalized. However, shipping and courier charges add to the printing cost.

Full color business card looks extremely elegant and attractive. Besides, the color scheme and the layout if decided properly the card can really work for maintaining the companys and the givers image. If the design and layout is thought over properly full color printing technology can give the most unique card that will stand out in any heap of business cards.