
Anyone who has spent time building a business should take time maintaining his relationship with his clients. There are many situations that may leave a business owner wondering which client gifts are appropriate, if any at all. The dilemma is relevant for employees who provide services through an agency as well.
In 
        order to maintain friendly as well as professional boundaries it is good 
        practice to think about what is and what is not appropriate when choosing 
        client gifts. The first thing to consider is how well you know your customers. 
        For example, you may think that the bottles of wine that you bought are 
        the perfect thank-you presents, but these client 
        gifts are not for everyone. Your customer may not drink and he may 
        not enjoy the token. Another thing to consider is the customers background. 
        
        
        Not everyone celebrates the same holiday and some may not appreciate receiving 
        client gifts for holidays they do not recognize. 
        If you are not sure whether or not your associates celebrate a certain 
        holiday, try sending client gifts that are non-specific and appropriate 
        for several occasions. I worked for an agency that provides services to 
        families who have autistic children. Since the child is the actual consumer, 
        I had to be extra careful not to overstep 
      professional boundaries by buying expensive client 
        gifts for the children I worked with. 
      
  
        
This was especially difficult 
          when working with needy families who could really use nice presents for 
          their children. As a rule, it is better to keep the client gifts under 
          ten dollars in these situations. Some customers are difficult to please 
          and you may not find any present that they will enjoy. My sister bought 
          an optical illusion puzzle in order to gift one of her customers.
        
        The person who received the gift from my sister called her and asked if 
        she thought that he had the time to waste on puzzles. He interpreted the 
        gift as an implication that he wastes time and does no real work. Although 
        she still conducts business with him, she keeps the client 
            gifts very ordinary when dealing with him. Just about every business 
          has a secretary. If I have a relationship with a business, I always make 
          sure to include the secretary in the client gifts because she is one of 
          the most important contact people in the company. It is good practice 
          to send a greeting card or flowers on Secretarys Day. The receptionist 
          is the bridge between you and your customer. In summary, make sure that 
          you know your client before buying presents. Keep it clean and simple 
          and keep it professional. Even if you are able to have a comfortable lunch 
          with a customer and even if you can exchange a few jokes, the nature of 
          your relationship is business. This should be reflected in the kind of 
          client gifts you choose.